Sustainability is more than just a fleeting trend. Companies everywhere are finding new ways to merge environmental responsibility with profitability. Digital entrepreneurs are in an excellent position to maximize their impact in terms of sustainable development. Here are six simple strategies for going green without breaking the bank.
1. Take Advantage of Incentives
The past decade or so has seen a rapid expansion in incentives for going green. One such initiative is investing in electric vehicle (EV) charging stations. Being an eco-friendly opportunity, Denver commercial EV charging stations not only generate additional revenue but also help to reduce carbon gas emissions. Such a sustainability initiative will not go unnoticed by the public. Moreover, it is affordable for both large corporations and smaller startups. For larger companies participating in the global carbon market, obtaining carbon offsets permits flexibility in attaining sustainability goals. Smaller startups typically see a more substantial impact from local, state, and federal incentives. These differ by municipality, so do your research and learn what options exist that fit your company’s unique situation.
2. Discover Renewable Energy Solutions
Adopting green energy can be difficult for smaller digital startups due to the initial outlay of resources. One solution is to adopt renewables in a piecemeal fashion. Many devices, such as calculators, often have photovoltaic cells built in. If they don’t, solar recharging stations are available and are relatively inexpensive. Utility providers often give the option of purchasing renewable energy directly. The latter solution might not seem impactful, but it incentivizes green energy production, and that’s something you can take pride in as an organization.
3. Have an Energy Audit Performed
The more energy you use, the harder it will be to become carbon-neutral. Unfortunately, many digital applications are energy-intensive. The good news is that few companies need as much energy as they use. Waste is everywhere. That’s where an energy audit comes in. A professional energy audit can uncover problems like poor insulation, obsolete HVAC equipment, and other inefficiencies costing you energy and money. If price is a concern, DIY energy audit options exist. Comprehensive knowledge is step one in creating better solutions.
4. Invest in Green Devices
Once you know where waste is happening, it’s time to make your infrastructure more efficient. Shop around and compare the energy efficiency of any new electronics you purchase. For example, according to the U.S. government’s EnergySage program, compact fluorescent light bulbs use an average of 70% less energy than traditional incandescent bulbs. The EnergySage program is a platform for comparing appliances and finding options that fit a range of budgets, so consider availing yourself of it.
5. Make Your Office Paperless
This one is easy for digital companies. The “office” is often entirely online, with project management software and telecom apps doing much of the filing. The idea that going more fully digital can be sustainable is counterintuitive. Algorithms consume a lot of energy. That said, producing paper also requires energy…and water, and deforestation. If you must buy paper, make sure it’s made from post-consumer content. So-called “tree-free paper” made from wood pulp alternatives is also available. Even the smallest decision can make a massive difference.
6. Buy Eco-Friendly Supplies
Even digital companies require some physical space. Paper waste isn’t the only drag on sustainability efforts. Office supplies often include toxic chemicals and minimal recycling options. Natural cleaning supplies are already popular. Pens made from bamboo or recycled plastic are also widely available. Sustainable ink made from algae or soy is another solution to consider. For those doing business from home, the impact is doubled since you’re making your work and home lives more environmentally friendly at the same time.
7. Source Inventory Ethically
A company isn’t sustainable unless its entire supply chain is. Sustainable packaging is the first consideration. Traditional packaging materials (like the infamous styrofoam packing peanuts) are exceedingly wasteful. Alternatives now exist using seaweed, mushroom, or cornstarch to create professional-grade packaging. Many products themselves can also be made sustainably using materials like biopolymers. When you contract with other businesses, appraise their commitment to sustainable practices (like deploying electric vehicles for transportation).
When exploring sustainable packaging options, customizable mailer boxes offer versatility and eco-friendly choices, allowing businesses to align with environmental goals without compromising on functionality or professionalism. This adaptability in packaging solutions can contribute to an overall more sustainable and responsible supply chain for businesses.
Adopting more sustainable practices is critical to staying ahead of the curve. As more corporations go green, customers will expect it from business leaders. Remember these tips as you plan your growth strategies for the coming quarter.
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